Branding, Digital, Social, Experiential and Interactive Toy Design for Summer Concert Series

To promote their summer drinks range, we partnered Dunkin' Donuts with Spotify to host a five-city summer concert series featuring emerging artists in Miami, Chicago, Philadelphia, New York. Custom and exclusive content from each of the shows available at DDSummerSoundtrack.com.

We created interactive musical posters and barricades, as well as Dunkin' style musical instruments for the audience to play with while they enjoyed some tunes + iced coffee.

I had a lot of fun working with the tech department to design the toys. I ended up farming out some illustration assets from my Graduate Project to create the playable poster. Y'know - reuse & recycle.

Summer Soundtrack Case Study

Some kind of remorseless eating machine™